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Customer Base
- Customer Strategy
- Customer Intelligence
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Sales Force
- Sales Force Effectiveness
- Successful CRM
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Marketing ROI
- Potential Market
- Positioning & Branding
First publication in marketing and clients strategy

Objetives: Develop a Strategic Channel Plan and define Sales Strategy.
Solution: Descriptive portfolio Analysis, segmentation, value model and creation of potential market.
Result: Development of Sales Strategy.

Objetives: Increase costumer club base, purchase frequency and average ticket.
Solution: Advanced Marketing in the segmentatin of Club Neck costumers.
Result: Efficient sales actions according to profile and costumer status.

Objetives: Increase Portfolio value, Costumer linking.
Solution: Income Model, Pre-awarded loans model, Pension plans model.
Result: Strategic costumer plan: Defend and increase our portfolio's value.

Objetives: Analyze SEUR's areas, divisions and products.
Solution: Corporative Sales Intelligence Portal Service.
Result: Successful launching of a new products, identification of new segments and loyalization plan.

Objetives: Develop a Strategic Channel Plan and define Sales Strategic.
Solution: Descriptive portfolio Analysis, segmentation, value model and creation of potential market.
Result: Development of Sales Strategic.
