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Home
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Robert Monturiol
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Archive for Robert Monturiol
2006
June
The big leap onto the market
April
How to differentiate yourself in the mind of the customer
2005
November
Learning how to sell again
October
‘Churn’: How to reduce client abandonment
June
Sales Force Effectiveness
2004
September
Consumers saturated with advertising
Books & publications
Seeing with the client’s eyes
Advertising and marketing campaigns, whether they be direct or mass, are inundating our lives....
Which of these aspects does your company’s marketing strategy currently focus on? :
Customer acquisition
Customer retention
Customer win-back
Branding / awareness
Differentiation
