DAEMON QUEST MEETS WITH MORE THAN 2,000 DIRECTORS IN SPAIN, MEXICO, AND PORTUGAL Madrid, Barcelona, Mexico City, and Lisbon witness the premiere of the “Daemon Quest Sales & Marketing Report” Daemon Quest, a special collaborator with the World Marketing and Sales Forum, was one of... Continue reading

There are people that stand out for their professional quality; there are people that stand out for their human quality… But those that leave a truly indelible mark usually stand out for both virtues combined. This is the case of the venerable Frank Maguire, one of the most important... Continue reading

Japan has the most aged population in the world. 21% of its almost 128 million inhabitants is over 65. However, the fact that the “baby boomers” born at the end of the 1940’s have begun to retire has made them into an object of desire. This segment has 85% of the country’s... Continue reading

How to Discover “Blue Oceans” and Lead in Growth Strategies Abstract The majority of companies are submerged in “red oceans”: saturated spaces where the order of the day is obsession with market share and the tyranny of the competition. In order to create a “blue... Continue reading

A Daemon Quest study reveals that only 12% of companies know how to select their target audience. Managing customers is a task every company faces, but doing it correctly, with the proper previous planning, is something that very few can claim to do well. This is shown by a recent Daemon Quest... Continue reading